CULTURAL FAMILIARISATION TRAINING

We offer bespoke programmes for companies and organisations seeking to do business in the Arabian Gulf region and the wider Middle East. 

These programmes are delivered by instructors who have lived and worked extensively in the region and who bring an in-depth insight into how to build effective cross-cultural relationships.

Key areas we can cover with you:

  • An historical overview of the region

  • Country briefs as required

  • An introduction to Islam and the role it plays in everyday life

  • Arabic culture and society

  • Customs and traditions

  • Social Etiquette – dos and don’ts in a social environment

  • Business Etiquette – dos and don’ts in a work or business environment

In addition, the course will include an Introduction to the Arabic Language:

  • Courtesies and greetings

  • Simple everyday dialogues

  • Scenario based language training specific to the client’s requirements.

As each organisation’s requirements are unique, we will tailor your programme specifically to your needs and present it to you before we begin our journey together. We will discuss your brief in detail, recommend the best plan of action, and make sure that the course we offer you covers exactly what you need to succeed with your business or project.

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